The Email Genome Project is a MailChimp service that uses software to constantly analyze millions of email lists and billions of email addresses, and uncover stories and trends that are hidden in the data. You don’t need any fancy analytical skills to take advantage of EGP and learn more about your readers—we run the software from our servers and do all of the analysis here at MailChimp. EGP is a full-service tool that allows you to focus on using MailChimp to send email campaigns, while we create better experiences for you and your subscribers. Just log in to see the results.
Wavelength identifies MailChimp users who share subscribers so they can learn about subscriber interests and get to know similar publishers.
Learn moreOmnivore is an abuse-detection technology that keeps MailChimp clean by predicting bad behavior before it even happens.
Learn moreUnfurlr shows you the destination of shortened URLs before you click, so you can avoid phishing attacks and other nefarious links.
Learn moreExpectations and results are essential to email marketing, and at MailChimp we’ve got loads of data on both.
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